FACTOR – Comprehensive Music Company – Showcase


Funding under the Showcase component must be used to support a performance for a target audience of music industry professionals. FACTOR defines an eligible showcase as a performance for a target audience of music industry professionals more so than the general public. They are often part of a larger music industry event or conference.
All Comprehensive Music Company Sound Recording component applications must include the creation or licensing of a new, previously unreleased qualifying album.

Comments on Funding:

Funding under this component is at up to 75% of the total eligible budget of the Comprehensive Music Company application or the lesser of a. the approved offer or b. the final subsidy calculation plus administration fee.
The funding limit for the Showcase component is $7,500 per artist of which a maximum of $5,000 can be spent on domestic showcasing and up to the full $7,500 on international showcasing, across all programs. This means that regardless of what program you apply under, or which Applicant applies, the amount of Showcase funding available for the artist will not exceed $7,500 in each FACTOR fiscal year.

Comprehensive Music Company funding is divided into two phases.
In Phase 1, the maximum available funding is $82,500 per project.
In Phase 2, you may receive an additional $40,000 per project, provided that the funded sound recording has met the qualifying threshold* for the genre. Note that Phase 2 funding must be applied for within the later of two years from the original submission date or six months after the commercial release of the sound recording. Phase 2 funding is only available if the fiscal year maximum has not already been met.

Recipient Accessibility Support Fund: FACTOR grant recipients are eligible for top-up support to their project funding of up to $5,000 each fiscal year, not to exceed $5,000 per project for costs related to accessibility. Eligible costs claimed under this fund will be reimbursed at 100%.


  • Record Labels rated 4.
  • Record Label 2 and 3 that have received a program specific eligibility assessment by FACTOR resulting in a CMC rating.
  • The artist must be Canadian.
  • Only the party that controls the Canadian commercial release rights and exclusive Canadian exploitation rights to the sound recording at the time of application may apply. This means the Canadian record label that has already signed the artist, or has already licensed the sound recording, or has an option to license the sound recording. If the artist owns the underlying copyright in the masters but has licensed the sound recording to a record label, the label must be the Applicant.
  • Artists eligible for support from the Radio Starmaker Fund (RSF) are eligible for Tour Support funding; however, FACTOR will not fund the same tour dates nor the same expenses as RSF.

Applications Steps:

Applicants must:

Documentation Needed:

  • A budget and/or complete project details has/have to be submitted online each time the applicant requests funding for a component of its project, including a description of the goals, expected results, and timelines for completing each component and the project as a whole. Applicants must provide specific details as to the strategic merits of the showcase in the Goals section of the application (a list of industry personnel whom he invited to the showcase, including their name, title and company).
  • A signed agreement or deal memo for hired musicians and eligible crew must be submitted. It should set out at a minimum the names of the contracting parties, a description of the services to be provided, the rate of pay, and the dates for which the person is being hired. A Sample Deal Memo is available on the FACTOR website.
  • All applications must include the Sound Recording component.
  • The Showcase component can be sent for approval in the same application or in subsequent ones. Multiple, repeat component applications are possible as appropriate for the project’s timeline, subject to the program or annual limits.
  • All other sections of the Completion (including Results, Component Information and Public Funding) have to be completed.
  • In addition, to complete the component and receive the final payment (if any), recipients must:

a) submit proof of performance that the showcase performance took place (any of the following: flyers, posters, programs, print ads, photographs, ticket samples, videos, live show reviews from external publications, or confirmations from publicists/promoters/radio promoters); and
b) If there is a change of personnel, appliants must indicate those changes in the Eligible Travelers table in the Component Information section of your Completion and provide an explanation of the changes in the “variance” box within that section. They must also submit corresponding deal memos for any new eligible travelers.

  • a cost report and supporting expense documentation are required upon Completion for virtual Showcase components. Please refer to FACTOR’s Virtual Performances Guide for more information.
  • Showcase confirmation (such as an official invitation or a performance contract) must be submitted.

For in-person Showcase components approved after April 1, 2020, a cost report and supporting expense documentation do not need to be submitted upon Completion. However, FACTOR reserves the right to request this information and perform a full or partial audit after reviewing the Completion. Failure to comply could result in a lowered offer or default status in the FACTOR system. Please ensure that you keep invoices, receipts, and proofs of payment for eligible costs.

Other Things to Note:

Program guidelines for 2022-2023 were published in April 2022.


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    Program Contact:

    Comprehensive Music Company

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