Amount:

No Fixed Amount

Type of Program:

Grant


Description:

Video component funding is intended to pay for the cost of producing high-quality music videos and visual content that supports sound recordings by Canadian artists, such as hiring a producer, videographer, video editor, production personnel and talent, rental equipment and facilities, and post-production.

All Comprehensive Music Company Sound Recording component applications must include the creation or licensing of a new, previously unreleased qualifying album.

Comments on Funding:

Funding under this component is at up to 75% of total eligible budget of the Comprehensive Music Company application.

Comprehensive Music Company funding is divided into two phases.

In Phase 1, the maximum available funding is $82,500 per project. 

In Phase 2, you may receive an additional $40,000 per project, provided that the funded sound recording has met the qualifying threshold* for the genre. Note that Phase 2 funding must be applied for within the later of two years from the original submission date or six months after the commercial release of the sound recording. Phase 2 funding is only available if the fiscal year maximum has not already been met.

The funding limits for the Video component are:

  • $40,000 per FACTOR fiscal year, across all programs for Artist 3;
  • $20,000 per FACTOR fiscal year, across all programs for Artist 2 and General. General artists are not eligible for the Video program; however, the Video component is available to General artists through all full-length sound recording and marketing programs. FACTOR funding under the Video component for all programs is up to 75% of the total eligible budget. 

Recipient Accessibility Support Fund: FACTOR grant recipients are eligible for top-up support to their project funding of up to $5,000 each fiscal year, not to exceed $5,000 per project for costs related to accessibility. Eligible costs claimed under this fund will be reimbursed at 100%.


When It Ends:

Ongoing

Deadline:

Rolling Deadline

Eligibility:

  • Record Labels rated 4.
  • Record Label 2 and 3 that have received a program specific eligibility assessment by FACTOR resulting in a CMC rating.
  • The artist must be Canadian.
  • The artist must not be signed under an exclusive artist recording agreement to a non-Canadian label for Canada, nor may the sound recording for the proposed video be directly licensed to a non-Canadian label for Canada.
  • Only the party that controls the Canadian commercial release rights and exclusive Canadian exploitation rights to the sound recording at the time of application may apply. This means the Canadian record label that has already signed the artist, or has already licensed the sound recording, or has an option to license the sound recording. If the artist owns the underlying copyright in the masters but has licensed the sound recording to a record label, the label must be the Applicant.

Applications Steps:

1

Create and submit on Factor online system: a User Profile ((log-in data), an Applicant Profile (data of the person or the company who will be legally and financially responsible for the funded project). 

2

Must have a reviewed and rated Applicant Profile and access to an Artist Profile (something very similar to a CV, information on the artist and his work). 

Documentation Needed:

Applicant must:

  1. 1
    submit online a budget and/or complete project details each time the applicant requests funding for a component of its project, including a description of the goals, expected results, and timelines for completing each component and the project as a whole .
  2. 2
    submit a production plan and video treatment that outlines the creative direction of the video content, including notes on script, action, “look and feel”, and so on, where applicable.
  3. 3
    compile and organize all invoices, receipts and proofs of payment; then enter the amounts being claimed into the FACTOR Cost Report, which can be downloaded from the Budget page of the Completion. Applicants must upload the Cost Report and all related expense documentation, then complete and submit all other sections of the Completion (including Budget, Results, Component Information and Public Funding).
  4. 4
    submit (In addition to the program Completion requirements) to complete the Video component:
  • a permanent link to streaming copy of the video(s) (e.g. YouTube, Vimeo, artist’s website): and
  • a Supplier’s Declaration and Undertaking signed by each video producer.
  1. 5
    submit up to three Letters of Direction, if they prefer to have FACTOR pay certain suppliers directly.

All applications must include the Sound Recording component. The Video component can be sent for approval in the same application or in subsequent ones. Multiple, repeat component applications are possible as appropriate for the project’s timeline, subject to the program or annual limits. 

Other Things to Note:

Program guidelines for 2021-2022 were published in July 2021.

About the author 

Maurice

Maurice (Moe) Muise learned the ins-and-outs of government while an employee of the Government of Canada in Ottawa for 10 years. His current focus is helping small businesses in Ontario to identify and maximize government grants to grow their business.
Click here to learn more about Moe's background and how he can help your business.

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