FACTOR – Sponsorship Program


“The Sponsorship program allows FACTOR to support worthy music-related projects and events that are looking for a smaller amount of support, or that do not quite fit other program mandates. New and genre-specific music festivals, broadcaster conferences, workshops, industry association events, and international showcases are examples of projects that FACTOR has been proud to support over the years.
Extra consideration may be given to projects and events that largely benefit underserved communities, audiences and genres.
Eligible events or projects must benefit multiple Canadian artists or the Canadian music industry at large.”

Comments on Funding:

The maximum amount available is $30,000 per project.
In most cases Applicants may only receive funding twice towards the same project.
Recipient Accessibility Support Fund: FACTOR grant recipients are eligible for top-up support to their project funding of up to $5,000 each fiscal year, not to exceed $5,000 per project for costs related to accessibility. Eligible costs claimed under this fund will be reimbursed at 100%.


  • Any Canadian person, company or organization with an appropriate project.
  • As a general rule, Sponsorship funding must:

a) be spent on Canadian goods and services provided in Canada;
b) be paid to the Applicant, not to suppliers directly (including artists’ fees).

Applications Steps:

For repeat Applicants, in all cases, the application will not be reviewed unless the Completion has been submitted and any reporting obligations for a prior funded project or event have been met.

Documentation Needed:

  • Applicants must submit a Letter of Intent. This letter should briefly outline the intended project or event and its relevance to FACTOR and Canadian music. It should also provide some background on the applicant company or organization, source of other funders, and amount requested. The letter will be reviewed, and the applicant will be notified when an application can be submitted.
  • The following information must be included in the application:
  • Project/event information (start and end date, city, province/territory, project type, audience size)
  • Brief history of organization (500 words max)
  • Details on project/event (1,000 words max)
  • Artist, genre and community needs addressed by project/event (500 words max)
  • Goals (300 words max)
  • Contingency plan; i.e. what you will do if you are not successful with this application, or you are otherwise not fully financed (300 words max)
  • Partnerships (300 words max)
  • Completed Application Budget Spreadsheet
  • Sponsorship deck, if applicable
  • Number of Canadian artists who will perform, if applicable
  • List of Canadian artists performing .
  • Successful Applicants are required to submit a report on the results of the project/event within four months after the project/event end date. Instructions on how to submit a Completion are included in the Sponsorship Application & Completion Tutorial.

Other Things to Note:

1. Program guidelines for 2022-2023 were published in April 2022.
2. Funding for this program is provided by Canada’s Private Radio Broadcasters.
3. As a condition of funding, you must also provide the appropriate logo and acknowledgment in your production, and on any press and marketing materials, promotional items, posters, flyers, advertisements, media releases, mass emails, websites and audio-visual materials produced under this program.

Program Contact:


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    Sponsorship – FACTOR Canada

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